Evaluating Social Media Opportunities for Church Communications
It’s so tempting, isn’t it? It’s new, it’s exciting, and it seems to be quite effective at doing the job. Plus, the price is right.
Sure the old one was working just fine for you, but...
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How to Livestream at Your Church for the First Time
The COVID-19 has quickly changed almost every aspect of our lives, including our worship lives. Many churches are choosing not to hold worship services in person, but are moving online...
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Guidelines for Whether to Share Trending Social Media Posts
In my last blog post, I walked through how to decide what to post on your church’s Facebook page. This time, we’re going to dig deeper and talk about when an event or crisis is going on...
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Advice on Managing Your Church’s Facebook Strategy
Whether you love it or hate it, social media is here to stay. Facebook started back in 2003 as more of a college/dating-type site and has turned into something much bigger that...
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Following Up with Visitors without Seeming Creepy
Read any number of books on church organization and evangelism, and you’ll hear some common goals. Visitors should feel at home. They should be comfortable finding their way around....
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Why Connection Beats Technology in Ministry
Have you sat in a restaurant or in a line at the DMV and just observed? Like really watched people? Are people connecting with those around them? Or are they immersed in the five-inch...
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Choosing Communication Channels Based on Your Audience
It seems there is a new communication channel introduced weekly, if not daily! Some have been long lived, like Facebook, and some were one-hit wonders only to fizzle out, like Vine....
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Segmenting Your Social Media Audiences for More Targeted Posts
Social media is an interesting paradox. On one hand, it’s really easy to use, and its strength lies in the fact that almost anyone can use it. (Not everyone should, mind you, but...
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Facebook Post Generator for Easter
It can be hard to give your members the spiritual care they need when so many things need to be planned during Lent! In times like this especially, we want to help you spend less time...
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The Next Great Debate: Will Video Be the New Norm?
Peter Frank and I get along pretty well. In fact, if we ever had the chance to meet in person, I am sure we would both be more than happy to get coffee together and talk technology,...
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Why Canva Is a Church Communicator’s Best Friend
Oh Canva, how do I love thee? Let me count the ways. . . .
Okay, so Elizabeth Barrett Browning I am not. I do, however, have a long list of reasons why Canva is a church...
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Social Media Ideas for Lent, Part 2
Peace in Christ Jesus! Once again, the calendar flips and it is the season of Lent. This year I am trying to figure out if Ash Wednesday is going to be very romantic, or if Valentine’s...
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