This video was recorded on Thursday, August 10, 2017 as the eleventh session in the Church Online Communications Comprehensive, a 14-week online training course. Every week, an aspect of online communications is shared with practical advice on how to implement a cohesive strategy for your church. This session is titled "Utilizing Social Media in the Church to the Fullest."
In the process of creating new and fresh content for your church on different social media platforms, knowing where to start can feel overwhelming. Although the process may take a while...
“I think [social media] is evil,” a friend told me this morning. I don’t think this is an uncommon view, especially with the people I typically spend time around. Pastors and parishioners...
At the end of Matthew, as Jesus was preparing to ascend to heaven, He gave His followers one last command: “Go therefore and make disciples.” Although these words were spoken almost 2,000...
It’s so tempting, isn’t it? It’s new, it’s exciting, and it seems to be quite effective at doing the job. Plus, the price is right. Sure the old one was working just fine for you, but...
The COVID-19 has quickly changed almost every aspect of our lives, including our worship lives. Many churches are choosing not to hold worship services in person, but are moving online...
In my last blog post, I walked through how to decide what to post on your church’s Facebook page. This time, we’re going to dig deeper and talk about when an event or crisis is going on...
Whether you love it or hate it, social media is here to stay. Facebook started back in 2003 as more of a college/dating-type site and has turned into something much bigger that...
31:56Get insights from Rev. Bill Johnson about how your church can reach out to visitors while still respecting their privacy. This video covers what assimilation is and highlights three essential tools to
Read any number of books on church organization and evangelism, and you’ll hear some common goals. Visitors should feel at home. They should be comfortable finding their way around....
32:47Want to hear from Millennials themselves? Peter interviews young adults to hear their opinions on technology and social media. Watch our live conversation with college students about how they use soci
Have you sat in a restaurant or in a line at the DMV and just observed? Like really watched people? Are people connecting with those around them? Or are they immersed in the five-inch...
31:38A content calendar is a terrific way to stay organized when it comes to communicating, especially through social media. Learn why you should make a content calendar and also how to make one. Chapter
It seems there is a new communication channel introduced weekly, if not daily! Some have been long lived, like Facebook, and some were one-hit wonders only to fizzle out, like Vine....
18:26Chances are the audiences for your church bulletin, social media, and website are similar but not exactly the same, and they need to hear slightly different things from you. Here are some tips for seg
Social media is an interesting paradox. On one hand, it’s really easy to use, and its strength lies in the fact that almost anyone can use it. (Not everyone should, mind you, but...
34:48We often talk about using social media for church communications, but what about using it to build individual relationships? Watch as Peter Frank talks with Pastor Donald Antor about how he uses Insta
It can be hard to give your members the spiritual care they need when so many things need to be planned during Lent! In times like this especially, we want to help you spend less time...
32:47Videos are awesome. They are a great way to easily create and push content. But Rev. Daniel Ross argues that they will not become the norm. This video was recorded live on March 1, 2018.
Peter Frank and I get along pretty well. In fact, if we ever had the chance to meet in person, I am sure we would both be more than happy to get coffee together and talk technology,...
If you’re one of the 2 billion monthly active users on Facebook, you’ve probably already figured out that it has a lot of potential for outreach and most likely already have a page for your church. Ta
