This video was recorded on Thursday, June 22, 2017 as the fourth session in the Church Online Communications Comprehensive, a 14-week online training course. Every week, an aspect of online communications is shared with practical advice on how to implement a cohesive strategy for your church. This session is titled "Understanding Your Church Audience."
When coming up with strategies for your church website design, you absolutely have to consider the mobile design of your site. It is said that more than 50% of all website traffic is on...
If you’re tackling your church’s graphic design, you’ve likely had to design church social media graphics. Whether you’re posting on Instagram or Facebook, creating eye-catching posts...
Sermons are a must-have on any church website—but what’s the best way to display sermons on my church website? The good news is you have a few options to choose from. The best choice will...
If your church uses a projector on Sunday mornings, you’ve likely had to buy or create sermon series graphics. These slides create a cohesive experience week to week and visually indicate...
I recently started running my church’s social media accounts, and I’ve been having a blast diving into the world of social media strategy for churches! Whether or not you’ve worked in the...
If you work at a church and are responsible for designing graphics but aren’t a graphic designer, you’ve likely pulled your hair out a time or two. If you don’t have experience in graphic...
Churches often look to rank themselves on Google with SEO, so that they can reach more people for the sake of the Gospel. Local SEO is a subset of SEO, or search engine optimization, that...
Your church website home page is the first page visitors will see when they come to your site. To that end, it’s important for this page to include all the information they’d need to...
Church presentation slides are an important part of your worship. While, of course, they’re not as important as truthfully preaching the Word of God, slides help transmit the message...
Church directories have been an important part of churches’ communication strategies for many years. While they’ve evolved over time, their purpose is still the same: to collect your...
When you think of stewardship, what comes to mind? In the church setting, we typically think of stewardship in terms of financial contributions and tithing. But stewardship can tie into a...
What’s the first thing you see when you go to your church website? It’s likely some sort of image with text or your logo over it. This graphic is called a website banner, and it’s a...
When it comes to your church communication plan, there are many formats to utilize. Most often, people think of email, bulletin announcements, and social media. But Programmable Voice...
Does church management software really help small churches? In short, the answer is yes, of course! However, the answer is much more complex than that. Church management software isn’t...
Have you ever wondered how Google knows what websites to suggest when you look something up? It’s called SEO—search engine optimization—and it helps users find a website by improving its...
Every day, most of us receive text messages—from our family members, coworkers, and friends. But have you ever received a text from your church? The concept might seem foreign to some,...
While your church is busy making plans for a successful Lent and Easter season, summer will be here before we know it. With the joys of summer come warmer weather and summer vacations,...
Offerings, or financial giving, can be a tricky thing to talk about in the church. Yet it’s a vital part of ministry and people’s life of faith.
Everyone who works in your church office likely uses some sort of technology for their job, whether it’s your Church Management System, an online scheduler, your website platform, or even...
