Beginner’s Website Analytics
Bill Johnson Lutheran Communicators Digital Conference - 2017 Who’s visiting your website? When are they doing it? Where are they from? Are they on cell phones? tablets? laptops? What size screen should you be designing for? Are your carefully planned communication strategies reaching the people who need to hear your message? Join us as we dip our toes into the wonderful world of website analytics. We’ll explore how to enable a free Google Analytics account for your site, use Google’s interface to identify key information about your audience, and finally examine the traffic flow to, from, and within your site.