How to Create Sermon Series Graphics
If your church uses a projector on Sunday mornings, you’ve likely had to buy or create sermon series graphics. These slides create a cohesive experience week to week and visually indicate...
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Social Media for Churches: Best Practices and Strategies
I recently started running my church’s social media accounts, and I’ve been having a blast diving into the world of social media strategy for churches! Whether or not you’ve worked in the...
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How to Make Church Graphics without a Designer
If you work at a church and are responsible for designing graphics but aren’t a graphic designer, you’ve likely pulled your hair out a time or two. If you don’t have experience in graphic...
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How Churches Can Reach More People with Local SEO
Churches often look to rank themselves on Google with SEO, so that they can reach more people for the sake of the Gospel. Local SEO is a subset of SEO, or search engine optimization, that...
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How to Use Facebook to Share Church Events
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Best Practices for Church Presentation Slides
Church presentation slides are an important part of your worship. While, of course, they’re not as important as truthfully preaching the Word of God, slides help transmit the message...
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How to Rank Your Church on Google with SEO
Have you ever wondered how Google knows what websites to suggest when you look something up? It’s called SEO—search engine optimization—and it helps users find a website by improving its...
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How Mass Texting Can Lead to Better Engagement in Your Church
Every day, most of us receive text messages—from our family members, coworkers, and friends. But have you ever received a text from your church? The concept might seem foreign to some,...
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7 Steps to Build an Effective Fall Communications Plan at Your Church
I love heading into a new season (or month or week or even day) with a plan, knowing what needs to be tackled and when I'm going to do it. When that doesn’t happen (a fair amount of the...
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Outfitting and Uploading Your Ministry’s Podcast
At this point, I hope you have familiarized yourself with podcasting and are interested in starting your own podcast. If you have not read the previous blog post on creating a podcast for...
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Creating a Podcast for Your Ministry
The pandemic caused church attendance to hit an unprecedented low for a couple of months last year. My father, who is an LCMS pastor, and I were sitting around one afternoon in March 2020...
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Meet Nebraska District Communications Director Kimberly Myers
Meet Kimberly Myers, Communications Director for the Nebraska District of The Lutheran Church—Missouri Synod and a communications volunteer in her congregation. With a focus on serving a...
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Five Skills Needed to Manage a Great Church Website
In 1997, back in the dark ages of the internet, I wrote my first website. I wrote it, but I didn’t publish it because, honestly, I didn’t know how. It wasn’t a great website, but I was...
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Evaluating Social Media Opportunities for Church Communications
It’s so tempting, isn’t it? It’s new, it’s exciting, and it seems to be quite effective at doing the job. Plus, the price is right.
Sure the old one was working just fine for you, but...
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Personalizing Communications through Content Mapping
“What’s your favorite color?”
As adults, we typically do not ask each other this, but for kids, it is an especially important question.
My four-year-old daughter has a knack for both...
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Using Journey Maps to Identify Next Step Communications
Admit it; you’ve done this before too. I’m sure I’m not the only one.
I’m at a restaurant having a meal with my family. The server brings the food out, distributes the dishes to each...
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The Proper Use of Personas and Lists in Church Communications
This past Sunday, my church, along with many other congregations, observed Good Shepherd Sunday. While not an official holiday in the Church Year, it has been historically called that...
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The Importance of a Strategy over Tactics in Church Communications
One of my favorite board games to play when I was a kid was a two-person game called Stratego. The goal of Stratego is to capture the flag of the opposing player while protecting one’s...
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